About the Author
Mihir Dalal
ISBN 9789389109153
Rs. 880
Pan Macmillan
Big Billion Startup
Who it's for: Readers interested in startup stories, Indian business history, and e-commerce.
“Big Billion Startup” is the captivating tale of Flipkart, India’s largest e-commerce company, and its founders, IIT graduates Sachin Bansal and Binny Bansal. From its humble beginnings as an online bookstore in a Bangalore apartment in October 2007, Flipkart transformed into a multi-billion-dollar powerhouse, redefining e-commerce and entrepreneurship in India. Investigative journalist Mihir Dalal delves into the remarkable journey of the Bansals, highlighting their bold ambition and the challenges they faced, including the eventual sale of Flipkart to a major retailer. This book offers an in-depth look at the dynamics of power, money, and technology that shaped Flipkart’s success and downfall. Why You Should Read? Inspiring Entrepreneurial Journey: Discover how two IIT graduates turned a simple online bookstore into India’s largest e-commerce company, showcasing the power of vision and perseverance. Insight into E-commerce Revolution: Gain a deeper understanding of how Flipkart redefined shopping habits and the e-commerce landscape in India, influencing global business practices. Behind-the-Scenes Corporate Drama: Explore the complex business and interpersonal dynamics that led to the founders’ eventual loss of control over Flipkart, offering a rare glimpse into the corporate world. Involvement of Industry Titans: Learn about the high-stakes auction that attracted some of the biggest names in the corporate world, including Jeff Bezos and Sundar Pichai, underscoring Flipkart’s impact. Comprehensive Research and Access: Benefit from Mihir Dalal’s extensive research, interviews, and access to key figures, providing a detailed and authentic account of Flipkart’s rise and fall.
Highlights
- Chronicles Flipkart's journey from an online bookstore in 2007 to a multi-billion-dollar company.
- Based on extensive research and interviews by investigative journalist Mihir Dalal.
- Details the high-stakes auction attracting industry titans like Jeff Bezos and Sundar Pichai.
- Explores the founders' loss of control and the corporate dynamics behind it.
- Offers insight into the e-commerce revolution in India and its global impact.
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Sign inQuestions about this book
What is the book about?
It tells the story of Flipkart, from its founding by Sachin and Binny Bansal in 2007 to its growth into India's largest e-commerce company and its eventual sale.
Who are the main figures in the book?
The main figures are Flipkart's founders, Sachin Bansal and Binny Bansal, both IIT graduates. The book also covers other key players in the corporate world, including Jeff Bezos and Sundar Pichai.
What makes this book unique?
It is written by investigative journalist Mihir Dalal, based on extensive research and interviews, offering an in-depth look at the power, money, and technology dynamics behind Flipkart's success and challenges.
Does the book cover Flipkart's sale?
Yes, it details the high-stakes auction and the eventual sale of Flipkart to a major retailer, including the involvement of industry giants.
Is this book suitable for someone new to business books?
Yes, it presents an engaging narrative of entrepreneurship and corporate drama that is accessible to general readers interested in business stories.