ISBN 9780500023129
Rs. 20,800
Thames & Hudson
Chanel N°5
Who it's for: fashion and perfume enthusiasts, brand historians
Arguably the most famous perfume in the world – most memorably endorsed by Marilyn Monroe – Chanel No5 continues to fascinate and claims millions of devotees around the world. Created in 1921 by Coco Chanel, the perfume was one of the first to use synthetics. To complement her pioneering fashion, Chanel wanted to give the modern woman ‘a perfume, but an artificial perfume...not rose or lily of the valley...a perfume that is compound’, presented in a distinctively pared-back glass bottle that would become an icon in its own right (inspiring a series of works by Andy Warhol decades later). Presented in two volumes (one on the early years of Chanel No5 from 1921 to 1945, the other on the period in which Chanel No5 went truly global, from the postwar years to today), Chanel No5 explores the evolution of the perfume’s packaging, composition, manufacture and marketing, with unprecedented access to the Chanel archives and those tasked with creating the fragrance today. The world’s leading creatives have lent their talents to the perfume’s advertising campaigns, which are given pride of place in the book, from photographers such as Richard Avedon and Helmut Newton, to film directors including Ridley Scott and Baz Luhrmann, and stylish muses – Coco Chanel herself, of course, as well as Suzy Parker, Catherine Deneuve, Nicole Kidman, Gisele Bündchen and Lily-Rose Depp. Format:Hardcover Size:32.5 x 26.5 cm Extent:426
Highlights
- Two volumes: 1921–1945 and postwar to today
- Unprecedented access to Chanel archives
- Covers packaging, composition, manufacture, and marketing
- Features advertising campaigns by leading creatives
- Includes iconic muses and photographers
- Hardcover, 426 pages, large format
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Sign inQuestions about this book
What does the book cover?
It explores the evolution of Chanel N°5's packaging, composition, manufacture, and marketing from 1921 to today, with unprecedented access to Chanel archives.
How is the book structured?
It is presented in two volumes: one on the early years (1921–1945) and one on the period when Chanel N°5 went global (postwar to today).
Who are some of the creatives featured?
The book highlights advertising campaigns by photographers like Richard Avedon and Helmut Newton, and film directors including Ridley Scott and Baz Luhrmann.
Is the book illustrated?
Yes, it includes advertising campaigns and likely other visuals, given its large format and focus on marketing.
What is the format of the book?
It is a hardcover with 426 pages, measuring 32.5 x 26.5 cm.