About the Author
Will Cockrell
ISBN 9781668055939
Rs. 1,120
Gallery Books
Everest, Inc.
Who it's for: Readers interested in adventure history and the business of extreme tourism
In Everest, Inc., Will Cockrell investigates the commercialization of Mount Everest. This book examines how the world's highest peak has evolved into a major business venture, exploring its history, economic forces, and the ethical dilemmas surrounding modern expeditions. It sheds light on the significant impact of tourism and commerce on the mountain itself and the surrounding Sherpa communities.Why You Should Read? Understand Everest's shift from an emblem of human endurance to a commercial enterprise. Explore the ethical and environmental implications of commercial climbing on the Himalayas. Engage with a narrative that combines adventure history with critical analysis of modern tourism.
Highlights
- Explores Everest's transformation into a business venture
- Examines economic forces behind modern expeditions
- Discusses ethical dilemmas of commercial climbing
- Highlights impact on Sherpa communities
- Combines adventure history with critical analysis
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Sign inQuestions about this book
What is the main focus of Everest, Inc.?
The book investigates the commercialization of Mount Everest, examining how it has become a major business venture.
Does the book cover the history of Everest expeditions?
Yes, it explores the history of the peak and how it evolved from an emblem of endurance to a commercial enterprise.
What ethical issues are discussed?
The book discusses ethical dilemmas surrounding modern expeditions, including the impact of tourism on the mountain and Sherpa communities.
Is this book a fictional adventure story?
No, it is a work of nonfiction that combines adventure history with critical analysis of modern tourism.