About the Author
Jens Müller
ISBN 9783754401378
Rs. 4,640
Taschen
Logo Beginnings. Logo Modernism.
Many iconic brands—like Rolex, BMW, Louis Vuitton, and the New York Yankees—use logos designed over 100 years ago. Tracing the origins of the trademark and gathering more than 3,000 logos from the mid-1800s up to 1980, design expert Jens Müller’s exhaustive anthology is a must for anyone fascinated by the evolution of modern corporate identities. Hardcover, 15.6 x 21.7 cm, 1.10 kg, 512 pages
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