About the Author
Eric Rise
ISBN 9781405992084
Rs. 2,078
Penguin Random House Group
The Eric Ries Startup Collection
The Eric Ries Startup Collection brings together Eric Ries’s most influential work on how modern startups can systematically test ideas, reduce waste, and build products customers actually want. It offers a complete playbook on concepts like MVPs, validated learning, and innovation accounting, giving founders, product managers, and intrapreneurs a practical framework for launching and scaling companies in conditions of uncertainty.
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