About the Author
Chip Heath
ISBN 9781847940865
Rs. 1,120
Cornerstone
Decisive
Who it's for: Individuals and organizations seeking practical decision-making tools
Decisive by Chip and Dan Heath presents a four-step framework (WRAP) to improve decision-making. It explores common psychological traps and biases, offering practical strategies drawn from research in psychology and behavioral economics. The book aims to help individuals and organizations make more effective choices.Why You Should Read? Learn a practical four-step process (WRAP) for making better decisions. Understand and counteract cognitive biases that impair judgment. Gain actionable insights from real-world examples applicable to personal and professional contexts. Benefit from clear explanations of complex concepts, making them easy to apply.
Highlights
- Presents the four-step WRAP framework for decision-making
- Explores common psychological traps and biases
- Strategies drawn from psychology and behavioral economics research
- Actionable insights for personal and professional contexts
- Clear explanations of complex concepts
Themes
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Questions about this book
What is the WRAP framework?
WRAP is a four-step process presented in the book to improve decision-making. The steps are: Widen your options, Reality-test your assumptions, Attain distance before deciding, and Prepare to be wrong.
What kind of research is the book based on?
The book draws on research in psychology and behavioral economics, providing practical strategies to counteract cognitive biases.
Who is this book for?
It is aimed at individuals and organizations who want to make more effective choices, both in personal and professional contexts.
Does the book include real-world examples?
Yes, it offers actionable insights from real-world examples applicable to personal and professional situations.