About the Author
Chip Heath
ISBN 9780552174459
Rs. 960
Black Swan
The Power of Moments
In this New York Times bestseller, Chip and Dan Heath, authors of Switch and Made to Stick, reveal how brief experiences can profoundly impact us and how we can intentionally create such extraordinary moments in our lives and work. They explore the psychology behind stand-out experiences, from everyday interactions to significant life events, and provide a framework for designing them.Why You Should Read? Learn practical strategies to transform ordinary experiences into memorable ones. Understand the four elements that define powerful moments. Gain insights from compelling real-world examples across personal and professional settings. Discover how to create deeper impact and meaning in your interactions and events.
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