About the Author
Eric Ries
ISBN 9780670921607
Rs. 1,600
Penguin Books
The Lean Startup
How constant innovation creates radically successful businesses
“The Lean Startup” by Eric Ries revolutionizes the way startups are built and products are launched by introducing a method that minimizes waste and maximizes learning. This approach is applicable to anyone striving to create something new amidst uncertainty, whether in a garage or a corporate boardroom. By focusing on validated learning and rapid experimentation, companies can develop products more efficiently and respond to customer needs with agility. Why You Should Read? Preventable Failures: Learn how to avoid common pitfalls that lead to startup failures by adopting a scientific approach to business development. Capital Efficiency: Discover strategies to use resources more effectively, ensuring that your startup can sustain itself longer. Customer-Centric Innovation: Understand how to align your product development with actual customer needs, reducing the risk of creating unwanted solutions. Agility and Adaptability: Gain insights into how to pivot quickly and make informed decisions, allowing your startup to thrive in a rapidly changing market. Practical Tools: Benefit from practical, counter-intuitive practices that shorten development cycles and measure progress accurately, moving beyond vanity metrics.
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